The Veritonic Audio Attention Report

Audio is one of the most immersive, affective, and effective media channels available to brands and advertisers today, yet it’s still not getting the focus and investment it deserves.  As a result, advertisers who invest in effective audio advertising can capture disproportionately large returns. In order to do so, advertisers must ensure their audio advertising is high-quality and fully embrace creative effectiveness programs for audio ads. 

This is why we partnered with Realeyes, the leading computer vision and attention AI company, to create and unveil Veritonic’s Audio Attention Report as the new gold-standard tool enabling advertisers to create more effective audio advertising.

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